Publications

agricultural development

Outcome Evaluation Report Mobilizing Radio and ICTs to Fight Vitamin A Deficiency by Scaling-up the Production and Consumption of Orange Fleshed Sweetpotato

Outcome Evaluation Report: Mobilizing Radio and ICTs to Fight Vitamin A Deficiency by Scaling-up the Production and Consumption of Orange Fleshed Sweetpotato

Between 2012 and 2015, Farm Radio International and its partners launched a radio campaign focused on orange-fleshed sweet potato (OFSP), a vitamin-A rich staple crop in the four campaign countries. An estimated 3.5 million households tuned into the programs. The campaign demonstrated that, when used effectively, radio is a valuable tool to educate listeners about…

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The new age of radio: How ICTs are changing rural radio in Africa

The new age of radio: How ICTs are changing rural radio in Africa

The African Farm Radio Research Initiative (AFRRI) was a 42-month action search project implemented by Farm Radio International in partnership with World University Service of Canada (WUSC), and with the support of the Bill & Melinda Gates Foundation. AFRRI set out to test the effectiveness of a new type of radio campaign: the participatory radio…

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Marketing on the airwaves Marketing information service MIS and radio

Marketing on the airwaves: Marketing information service (MIS) and radio

The African Farm Radio Research Initiative (AFRRI) was a 42-month action search project implemented by Farm Radio International in partnership with World University Service of Canada (WUSC), and with the support of the Bill & Melinda Gates Foundation. AFRRI set out to test the effectiveness of a new type of radio campaign: the participatory radio…

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Participatory Radio Campaigns and Food Security

Participatory Radio Campaigns and Food Security

The African Farm Radio Research Initiative (AFRRI) was a 42-month action search project implemented by Farm Radio International in partnership with World University Service of Canada (WUSC), and with the support of the Bill & Melinda Gates Foundation. AFRRI set out to test the effectiveness of a new type of radio campaign: the participatory radio…

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