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GeoPoll Technical Report: Farm Radio International Uganda – Listenership of Bushenyi FM Radio in Bushenyi and Kasese

GeoPoll Technical Report: Farm Radio International Uganda – Listenership of Bushenyi FM Radio in Bushenyi and Kasese

Farm Radio International (FRI) commissioned Mobile Accord Inc. (MAI)/GeoPoll to conduct a SMS survey to evaluate the impact of interactive rural radio (IRR) programming in the Bushenyi and Kasese districts of Uganda, specifically targeting banana farmers. The report below analyses the data gather by the SMS survey. Data collection occurred between June 28th and July…

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