Publications
CBS
Highlights • Participatory strategies can enhance radio’s effectiveness for rural development. • ICTs including mobile phones facilitate participation in radio campaigns. • Participatory radio can increase knowledge and adoption of agricultural practices. • Results from African research may be relevant for other developing regions and sectors. Radio is the most widely used medium for disseminating…
Read MoreBetween 2012 and 2015, Farm Radio International and its partners launched a radio campaign focused on orange-fleshed sweet potato (OFSP), a vitamin-A rich staple crop in the four campaign countries. An estimated 3.5 million households tuned into the programs. The campaign demonstrated that, when used effectively, radio is a valuable tool to educate listeners about…
Read MoreThe African Farm Radio Research Initiative (AFRRI) was a 42-month action search project implemented by Farm Radio International in partnership with World University Service of Canada (WUSC), and with the support of the Bill & Melinda Gates Foundation. AFRRI set out to test the effectiveness of a new type of radio campaign: the participatory radio…
Read MoreThe African Farm Radio Research Initiative (AFRRI) was a 42-month action search project implemented by Farm Radio International in partnership with World University Service of Canada (WUSC), and with the support of the Bill & Melinda Gates Foundation. AFRRI set out to test the effectiveness of a new type of radio campaign: the participatory radio…
Read MoreIn Africa, many governments lack resources to educate farmers about new agricultural practices and technologies that can help them increase their productivity and incomes. In Nigeria, for example, there is one government agricultural extension agent for every 3,000 farmers, giving each farmer less than 30 minutes of time with an agent per year. But more…
Read MoreThe African Farm Radio Research Initiative (AFRRI) was a 42-month action search project implemented by Farm Radio International in partnership with World University Service of Canada (WUSC), and with the support of the Bill & Melinda Gates Foundation. AFRRI set out to test the effectiveness of a new type of radio campaign: the participatory radio…
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