Search Results: participatory%20radio%20campaign

YenKasa

Farm Radio International joins partnership to share communication for development initiatives

September 19, 2018

Farm Radio International is excited to join a multi-partner initiative promoting participatory communication and fostering cooperation in the field of communication for development in Africa. Through YenKasa Africa, we’ll be joining other partners in sharing stories, lessons, and best practices centred around communication for development initiatives with a focus in agriculture and rural development. Communication…

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Teff in Ethiopia

Sharing one farmer’s success story with millions more

July 5, 2017

Small-scale farmers are naturally risk averse, as a successful harvest is essential for their food security and income. What can encourage farmers to take the bold step to try a new agricultural practice? Hearing the success farmers like them are having. This is why each of our participatory radio campaigns (PRCs) features the voices of…

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Audio postcard: Helping farmers improve their sorghum harvest with radio

December 21, 2015

In the hot, dry villages in the Shinyanga District of northern Tanzania, growing certain crops can be difficult. From concerns about drought, to birds and other pests, farmers in the area face many challenges. Last year, Farm Radio International launched a participatory radio campaign (PRC) airing on Faraja FM to discuss sorghum — a popular…

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Her Voice on Air: Amplifying the voices of women farmers

November 24, 2015

Peer-to-peer exchange is one of the most powerful adoption pathways. Farm Radio International uses radio to extend peer-to-peer far beyond village or kinship boundaries. Our participatory radio method has been very successful. But as with so much in sub-Saharan Africa, amplifying the voices of women farmers so other women can learn from them has been…

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Grace Amito from Mega FM, Uganda, wins the 2010 George Atkins Communication Award!

November 5, 2010

Ms. Amito was part of the Mega FM African Farm Radio Research Initiative team which produced very popular participatory radio campaigns on honey production and cultivating fruit trees that bees need for honey making. She has also been a Farm Radio International scriptwriter and produces a market price program on Mega FM twice a week…

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Connecting with farmers over the airwaves, in the field and by phone

September 3, 2015

Tanzanian broadcaster Clara Moita: George Atkins Communications Award winner Clara Moita has been broadcasting with Radio 5, based in Arusha, Tanzania, since 2007. She is on air with the Amka (Wake Up) and Fahari Yangu (My Pride) programs, both of which are broadcast to a small-scale farming audience. Fahari Yangu has a special focus on…

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Our work in Mozambique

September 19, 2018

  Our work in Mozambique Our work in Mozambique With the majority of Mozambique’s population living in rural areas, agriculture is the mainstay of the country’s economy. Unfortunately, rural citizens typically lack access to infrastructure, markets, and public services — with the exception of radio, that is. Although there is only one official language (Portuguese),…

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Our work in Malawi

September 18, 2018

  Our work in Malawi Our work in Malawi Malawi is a small country with a strong unifying language (Chichewa). With some radio stations able to broadcast and be understood nationwide, the potential impact of radio in the country is huge. We began working there in 2011 but soon recognized the capacity for our local…

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Our work in Burkina Faso

September 18, 2018

Our work in Burkina Faso Our work in Burkina Faso There are nearly 70 languages in use in Burkina Faso, around 60 of which are indigenous. This makes for a highly multilingual radio environment, with many small radio stations serving specific communities. We started working there in 2012, partnering with a range of radio stations…

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Justin Boswell Oryema: Serving farmers with Radio 2.0

July 15, 2015

Justin Boswell Oryema is proud of his 15 years of broadcasting experience, particularly of his work as a farm radio broadcaster. “Mass communication is about many people. In Uganda, farming takes over 80 per cent of the activities, [and is] thus the biggest employer.”   Justin understands the value of using the radio to reach…

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